2 Comments
Jan 7Liked by Giuseppe Stigliano

…what do you think about the creation of educational programs for young people? They are the product but they born like a part of the business so they don’t care. (Non all of them of course).

I think that we have a responsability.

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I wouldn't necessarily say that they are the product; rather, they are the audience, or 'the target,' if you prefer the military jargon that marketers, regrettably, tend to adopt. As long as it's clear who the source is, why the content is being delivered to them, and the content itself is engaging and educational, I don't really see an issue. And yes, we do bear a huge responsibility.

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